Lose the Ego: It’s good to identify your weaknesses!
By Anthony Trollope on Nov 17, 2008 in Startup Business Advice
As an entrepreneur, weaknesses aren’t always easy to identify, especially when you have a hundred other things to be doing with your time. However, when you have a chance to reflect on your own performance, perhaps on a Sunday afternoon or at the end of a long day, it is important not only to assess your organisations performance but also your own.
When you are working on your own and in theory have nobody but yourself to answer to it can be difficult to assess and monitor your own performance. The reason why it is difficult is simply because your time is usually filled with the actual “doing” of a given task, not mulling over your performance levels and whether you could have done something differently. This is a mind frame that you actually need to get out of and fast! Just as if you were answering to a superior, your role as an entrepreneur is to ensure that you, as your own boss, are performing at your very best and getting the most from every opportunity. After all let us just remember that you are the boss and it is ultimately you who can affect performance.
The average entrepreneur probably won’t admit that they have a weakness, at least not publically, we are rather proud individuals. It’s important however to consider where your performance could be improved, especially in the first few years as your own boss. Just like a business plan is vital, measuring your own performance and improving upon your assessment is part of the iterative process that entrepreneurs must implement into their daily lives.
A lot of your professional development can be maintained quite easily through the iterative process that I described above. Using the self-assessment formula and approving upon it is probably one of the very best methods. Taking this process one step further you could consider sales training since the majority of organisations will have a sales related task. Sales management courses can be an excellent source of improving all aspects of your personal performance. For instance, your communications and interpersonal skills can be developed to enhance your relations with future and present clients. You could also improve your leadership and project management skills if you are managing a team or just trying to improve your own skills.
Whilst as an entrepreneur it is near impossible to be the all-round complete business guru, you can improve your own performance and develop your skills by analysing your own performance with the scrutiny you would as if it were an employee. Make a difference today by looking at what you have done today, and how you could have improved it.




Chris R | Dec 10, 2008 | Reply
Any article that starts off by saying “lose the ego” has got to be good.
The rest of the article did not disappoint. Great advice!